Privacy Policy

Overview

This Privacy Policy describes how we collect, use, and protect your personal information when you visit our website.

Information we collect

Information you provide to us. Through the contact form on this site, we collect your name, email address, phone number (optional), company name (optional), and the contents of the message you send.

Information collected automatically. Like most websites, we automatically receive standard information when you visit, including your IP address, browser type, device type, the pages you view, the time you spend on each page, and the website that referred you. This is primarily collected via Google Analytics.

Cookies and similar technologies. We use a small set of cookies grouped into three categories — Necessary (required for the site to function), Functional (powers our live chat), and Analytics (Google Analytics). The full inventory is on our Cookie Policy page.

How we use it

• To respond to your inquiries and follow up about consulting services.
• To understand how visitors use our site and improve content, navigation, and performance.
• To measure the effectiveness of our marketing efforts.
• To comply with legal, regulatory, and tax obligations.

How we share it

We do not sell your personal information, and we do not share it for cross-context behavioral advertising. We work with a small number of vetted third-party service providers that process data on our behalf:

• Google (Google Analytics 4) — anonymous usage analytics.
• Namecheap Private Email — handles email delivery when you contact us.
• 3CX — powers our optional live chat widget.

These providers operate under their own privacy policies and are contractually limited to the purposes described above.

California privacy rights (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), gives you the following rights:

• Right to know what categories of personal information we collect, where it comes from, and what we use it for.
• Right to delete personal information we have collected from you.
• Right to correct inaccurate personal information.
• Right to opt out of any sale or sharing of personal information for cross-context behavioral advertising. (We do not sell or share personal information, but you can opt out of analytics at any time using the consent banner or the “Do Not Sell or Share” link in the footer.)
• Right to limit use of sensitive personal information. We do not collect sensitive personal information.
• Right to non-discrimination for exercising any of these rights.

To exercise any of these rights, email [email protected], or use the “Do Not Sell or Share My Personal Information” link in the footer of every page. We respond within 45 days as required by law.

Do Not Sell or Share My Personal Information

You have two ways to opt out:

• Use the consent banner when it first appears and choose “Decline All,” or open “Customize Settings” to fine-tune your selections.
• Use the “Do Not Sell or Share My Personal Information” link in the footer of any page on this site. It reopens your consent preferences so you can change them at any time.

Global Privacy Control

We automatically honor Global Privacy Control (GPC) signals sent by your browser or browser extension. If your browser sends a GPC signal, we treat it as a valid opt-out request from sharing personal information — no banner interaction required.

Children's privacy

This site is not directed to children under 16, and we do not knowingly collect personal information from anyone under 16. If you believe we have collected information from a child under 16, contact [email protected] and we will delete it.

Data retention

Contact form submissions are retained for 24 months from receipt, unless you request earlier deletion. Analytics data is retained according to Google Analytics' standard retention policy.

Changes to this policy

We may update this policy from time to time. The Effective Date at the top of the page reflects the most recent revision. Material changes will be highlighted at the top of the page when they take effect.

Contact

For privacy-related requests or questions, contact [email protected].